The secret to kickstarting a successful career is LinkedIn. It's time to harness the power of the world's largest professional community where networking with top CEOs and top employers is only a smartphone away.
These days, with connectivity being paramount and opportunities sitting at the click of a finger, it is no wonder that social media platforms play a massive role in shaping our professional journeys.
The secret to your success in current times will be LinkedIn. It's time to harness the power of the world's largest professional community where networking with top CEOs and top employers is only a smartphone away and key to kick starting your career. LinkedIn isn't just a digital resume; it's a dynamic space where your aspirations can meet reality.
Why you should get INvolved and INvested on LinkedIn
Personal Brand is the New CV
Have you ever Googled someone before you met them? Well, employers do the same, and LinkedIn is generally the first link that pops up. Do you want an empty LinkedIn ghost profile to appear, or even worse – your Facebook profile that you don’t even care about anymore? If you don’t want to remember it, a potential employer won’t want to see it.
LinkedIn is not just a copy and paste of your CV! As a digital native, content creation should be second nature to you, and here you can use this superpower to tell your story, differentiate yourself and cut through the recruitment clutter. Use LinkedIn as your digital playground to showcase your skills and achievements.
Network is Now Your Net-Worth
Forget the traditional notion of networking; LinkedIn revolutionises the game. Connect with professionals directly – access the most innovative and well-known industry leaders all at a click of a button. If you’re a graduate, you probably cannot show what you’ve done or achieved just yet – but your peers, lecturers and peers can. They can vouch for your credibility; LinkedIn provides many areas for us to give social proof to cement our credibility, such as featured media, referrals, skills, endorsements and content engagement.
Not only does having a big network help you get the love you want on your posts, but it can ensure that your content is seen far beyond your first degree connections, therefore helping you go “viral” for free. Engage in conversations, join relevant groups, and attend virtual events. The connections you make on LinkedIn can open doors to internships, collaborations and mentorship opportunities that could shape your career trajectory.
LinkedIn is a Virtual (and Global) Cocktail Party
Don’t wait for the next career fair to start networking. On LinkedIn you not only have access to the leadership of the business, but the actual real people doing the recruitment or running the innovative department you’re dying to join. Leverage the platform and gather intelligence about the person you’re wanting to message, connect with them and let them digest your personal brand before reaching out with a direct message expressing your passions and interests.
Learning to Adult 101: Skills You’ll Need
LinkedIn is the leading platform for making skills accessible to everyone. Whether you’re looking to complement what you’ve already aced or looking to pivot and add on some additional learnings, LinkedIn is where you can carve a learning pathway for continuous upskilling success.
The Job Hunt Made Easy
LinkedIn is the place where job hunting doesn't feel like begging for attention. Create a profile that screams "hire me" without desperation. The job market has changed and a profile that reflects your personality, values and career aspirations can be what differentiates you from yet another employee in the industry. Share articles, projects and insights that resonate with you and position you as a thought leader in your field – who doesn’t want to work with the best and most well-known?
So, stop scrolling through your endless feed of memes and cat videos, thinking your dream job will magically appear. Download LinkedIn and build a thumb-stopping profile that’s going to set you up for long-term career success.
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